ALEX LAPA
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I Tried The Curly Girl Method To Revive My Kulot Hair And Here’s What Happened
Collaborated with Cosmopolitan Philippines editor Ira Nopuente for a review on the Curly Girl Method. Read feature here: https://www.cosmo.ph/beauty/hair/curly-girl-method-review-a1292-a1014-20190807-lfrm
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What These Pinays Have To Say About Their Morena Skin
Cosmopolitan Philippines features morena Pinays. Click on the feature here: https://www.cosmo.ph/beauty/skin/filipinas-morena-tan-complexions-opinions-a1014-a983-20190415-lfrm2 This article followed a mention from a previous article discussing GlutaMAX’s faux pas. As a proud morena Filipina, I have no qualms about speaking up regarding the issue of colorism in the country.
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Avon Fashions launch Designed by Marian jewelry collections
This February, Avon Fashions is releasing a jewelry collection in partnership with Primetime queen Marian Rivera. The Designed By Marian Jewelry & Watch Collections captures Marian’s zest for life, and celebrates the life and love of every woman. “Women give so much of themselves to others,”says Anna Fernandez-Llamas, Head of Fashion & Home for Avon Philippines. “As a […]
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About the Author
I am a communications professional and an experienced project manager, with an extensive background in Public Relations and Digital Media. I specialise in conceptualising and executing publicity campaigns and media events for top consumer brands in lifestyle, food, and tech categories. Brands I have handled under ARC PR and Mullenlowe MARC: Avon Philippines, Rémy Martin, […]
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Cherifer Premium: Rise to the Challenge with Atom Araullo
Media, bloggers, and influencers were invited to the set of Atom Araullo’s newest commercial – touted to be his most challenging yet. Host Bea Fabregas opened the program by welcoming the guests and going for the big reveal: the obstacles course they were invited to try out was especially made for the upcoming Cherifer Premium commercial starring Atom Araullo. http://www.nognoginthecity.com/2018/06/05/atom-araullo-stunt-double-cherifer-tvc/ […]
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blk K-beauty launch at The Dessert Museum
Actress Anne Curtis released a limited edition K-Beauty line for her cosmetics brand blk. Mullenlowe MARC (formerly ARC Public Relations) was tasked with managing the invitees and VIPs, facilitating the media interviews, and doing the post-event seeding.
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BEYOND Vol. 2
Celebrating creativity and innovation through modern technology, Premium Apple Reseller Beyond the Box compiled artists’ original works in the second volume of Beyond, a comic book compilation drawn entirely on the iPad Pro.
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Maybelline Creamy Mattes by Color Sensational with Maureen Wroblewitz
All talents styled by Alex Lapa and John Sherwynn of PIQUED.
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Meet your new comic book queens
Videos produced to highlight each artist and introduce their collaboration with Beyond in the Box in BEYOND Vol 2.
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Penshoppe Denim Lab 2017
International casualwear brand Penshoppe has released new denim silhouettes—and they made sure they have something for everyone. From vintage slim, skinny, and super skinny for the ladies, to skinny, super skinny, carrot cut, and slim for the guys, the international brand has released a myriad of new options under its Denimlab line to appeal to […]